There's probably no one in this country – dog owner or not – who hasn't heard this name: Martin Rütter. For almost 20 years, he has been a fixture on television and, as a patient, humorous, and above all successful dog trainer, has made pet advice shows like "Der Hundeprofi" on Vox socially acceptable. Incidentally, with his dog training philosophy, he has built a large network of dog schools throughout the German-speaking world and has made a name for himself not only as the author of numerous bestsellers but also as an entertainer. He inspires countless people, including many non-dog owners, at his live shows across Germany, Austria, and Switzerland. What can't this man do?

A big fan of the KUDDE dog bed for many years: Martin Rütter
Well, if you ask us, Martin Rütter can do just about anything. And when we heard that the famous dog professional has known and used our KUDDE dog bed for almost two decades, we were very pleased that we convinced him of our quality early on. Well, he rarely uses it himself, but his dog Emma uses it much more often. And this intensive use is also one of the main arguments for him:

The question is: what does the KUDDE dog bed have that I don't?
Since his Emma came to him as a one-year-old about 9 years ago, she prefers to sleep and rest in her KUDDE. And when Emma doesn't come when called because she's contentedly dozing in her KUDDE dog bed, even Martin Rütter sometimes asks himself: What does the KUDDE have that I don't? Well, maybe it's the dimensionally stable and pressure-relieving mattress core? Or the cozy and color-coordinated Hygge Pad insert, which comes free with every KUDDE dog bed? Or perhaps it's the many different customization and expansion options like summer or winter inserts, protective dog caves, or interchangeable covers in trendy colors and durable material?

The fact is: Martin Rütter loves the combinability around the KUDDE dog bed. For example, his core is still the original, only the cover has been changed. Summer inserts and winter inserts are also standard in the Rütter household. And he's also thinking about the future:
"Emma is ten years old now. She's not very old yet. I hope she lives to be, say, 17. And then I also expect that something like age-related incontinence might occur. And now for the kicker: there's actually an incontinence insert for the Kudde dog bed..."
SABRO X RÜTTER: Finally, what belongs together comes together
We don't know exactly, but one thing is certain: we at SABRO quickly agreed with Martin Rütter. We belong together. Because we are not only united by our love for dogs or the mission to provide bipeds with everything important to create a superb life for themselves and their four-legged friends. We also share many common values: such as the use and promotion of socially and ecologically sustainable methods and materials and the protection of animal welfare. Martin Rütter is also enthusiastic about our KUDDE trial sleep guarantee: "Everyone can simply test the KUDDE dog bed at home for 100 days – with a money-back guarantee*. But I personally believe that no one will return it."

Emma and Martin Rütter in the house! And in the SABRO Community!
And so, about two weeks ago, we met Martin Rütter and his Emma in Cologne to officially welcome both to the SABRO Community and to bring over some of our new KUDDE dog beds. This resulted in some cool photos and small video stories, which we will, of course, show you in the coming weeks and months. Until then, we have put together some impressions of our day with Martin, Emma, and Cooper here. Have fun!



And now, Martin & Emma: sleep well in the KUDDE dog bed. Just like over 300,000 dogs worldwide. Good night and sweet dreams! Have you also been dreaming of a KUDDE for your darling for a long time? Here your dream of a KUDDE dog bed comes true...

Does your darling already have a KUDDE dog bed? Have you ever picked up tips from Martin Rütter? Let us know in the comments. Also, what you would like to ask Martin Rütter if you had the chance...






